NJ-IAAO Seminar: Data Centers – Valuation

Why It Matters to Assessors and Appraisers

The New Jersey Chapter of IAAO is pleased to present a four-hour continuing education seminar focused on the valuation of data centers, one of the most complex and rapidly evolving property types facing assessors and appraisers.

Seminar Instructor

Michael McFarlane
Director of Operations – Appraisal, Tyler Technologies

Michael McFarlane has more than 20 years of experience in real estate valuation and specializes in mass appraisal techniques and the valuation of complex and unique properties. He holds licenses in multiple states and is an approved instructor and content creator for IAAO and several state assessing and appraisal organizations.

Seminar Description

A single hyperscale facility can represent more than a billion dollars in invested capital. Depending on how its components are classified, much of that value may never reach the final appraisal or property tax roll.

This four-hour continuing education session will equip assessors and appraisers with the knowledge and methodology needed to independently build and defend a data center appraisal.

Topics will include:

• The history and market drivers of the data center industry
• Major data center facility types
• The boundary between real and personal property
• Application of all three approaches to value
• Artificial intelligence and the data center buildout
• Socio-political considerations involving power, water, and incentives
• A 30-minute case study
• Companion Excel workbook demonstrating the methodology

Seminar Details

Date: November 16, 2026
Location: Hard Rock Hotel & Casino – Atlantic City
Address: 1000 Boardwalk, Atlantic City, NJ
Room: Immokalee Studio B (subject to change)

Schedule

• 9:00 AM: Registration & Continental Breakfast
• 10:00 AM – 12:00 PM: Seminar
• 12:00 PM – 1:00 PM: Lunch on your own
• 1:00 PM – 3:00 PM: Seminar resumes
• 3:00 PM: Session concludes

Continuing Education: Application is being made for 4 CEUs through the New Jersey Division of Taxation and Real Estate Appraisal Board.

Registration

Enrollment is limited to 50 participants. Advance registration is required.

Registration Deadline: November 2, 2026

All registration forms must be accompanied by payment in full by check or voucher to reserve a space.

Seminar Fees

• NJ-IAAO Member: $140
• Non-Member: $165

If registering more than one person from the same office, please complete a separate registration form for each attendee.

Questions & Registration

Payment Questions:
Erin Serfass, Treasurer
Phone: 732-938-6242
Email: treasurer.njiaao@gmail.com

Course Content Questions:
Gregory Hutchinson, CTA
Phone: 732-938-6242
Email: greg.nj.iaao@gmail.com

Mail Registration and Payment To:
NJ-IAAO c/o Erin Serfass
4567 Route 9 North
Howell, NJ 07731